The Lab
Field notes on custom WordPress, Claude AI integrations, WooCommerce, technical SEO and site speed — written from real client builds and our own sites.
If every theme update resets the Customizer, the problem is almost always the zip file, not WordPress. How theme mods are stored, how folder names change by accident, how to recover lost settings and how to package themes safely.
A practical SEO checklist for new websites: research, structure, on-page basics, technical setup, launch-day tasks and the first ninety days — so your new site gets found from the start.
Accessible websites reach more customers, reduce legal risk and usually perform better in search. A plain-language guide to WCAG for small businesses — what to check, what to fix first and how to keep it that way.
Content is the most common reason website projects run late. How to plan pages, write a sitemap, gather what you need and brief your developer — so the design fits your content, not the other way round.
Pinterest works more like a visual search engine than a social network, and pins keep sending visitors for months. How to set up a business account, design pins, write for Pinterest search and turn clicks into customers.
Tell us what you are building. You will get a clear proposal, a fixed scope and a timeline — straight from the developer who writes the code.
